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Kaibosh

art direction / photography

KAIBOSH is an eyewear concept that rebels against the old and conservative way of selling glasses. The style is a mix of Scandinavian minimalism and new take on eyewear. Designed in Norway.

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How to advertise Kaibosh - an optical eyewear concept, putting their focus on simplicity by appealing on harmony, and contrast at the same time?

 
 
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Harmony and contrast – Kaibosh presents the new generation of mixed material optical models. Warm acetate and sleek steel come together in a perfectly balanced structure and aesthetic.

 
 
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Project created together with Eliska Muchova
Models: Edoardo Battaglia & Mora Puleston
Logo and a visual identity is a property of Kaibosh